Research & Development
The IMG Performance Institute is unparalleled in its list of clients and their successes. However, we are not content with past successes, but continually are in production of developing empirical data and support to continually evaluate, assess and advance the quality of our training to guarantee future successes.
To continue to remain at the top of the performance industry and stay on the cutting edge to produce athletic champions, it is critical to evaluate our own best practices and create partnerships with others who share our vision to improve our delivery and innovation. Therefore, we have created alliances with several top academic and research institutions in the world of applied sports performance.
A list of a few of our peer and reviewed and collaborative research, publications and presentations are included below:
Peer Reviewed Publications:
Hesse, D., & Lavallee, D. (2010). Career transitions in professional football coaches. Athletic Insight, 12 (2), Retrieved from http://www.athleticinsight.com/Vol12Iss2/Transitions.htm
Mugford, A. L. (2009). Flow in a team sport: Does cohesion matter? A study of high performance groups and the existence of team harmony. Germany: VDM Verlag.
Morgan, T., & Mugford, A.L. (2009, Spring/Summer). Applied Sport Psychology in the Spotlight. Association for Applied Sport Psychology Newsletter. 23 (2), 25-26.
Woodcock, C., Richards, H., & Mugford, A. (2008). Quality counts: Critical features for neophyte professional development. The Sport Psychologist, 22, 1-17.
Morgan,T.K., & Giacobbi, P.R. (2006). Toward two grounded theories of the talent development and social support process of highly successful collegiate athletes. The Sport Psychologist, 20, 3.
Mugford, A. L. (2005). Applied Sport Psychology Overseas. The Sport & Exercise Scientist, 5, 12-13.
Mugford, A. L. & Delaney, B. (2005, May). Head Games. Referee, 26-29.
Mugford, A. L., & Tennant, L. K. (2005). An investigation of the relationship between cohesion and flow state in collegiate rowers. Journal of Sport & Exercise Psychology, 27 (Suppl.), 112.
Mugford, A. L., & Tennant, L. K. (2005). The role of performance outcome and competitive level on the perception of flow and cohesion in rowing crews. Journal of Sport & Exercise Psychology, 27 (Suppl.), 113.
Mugford, A. L., & Tennant, L. K. (2004). An investigation of the relationship between cohesion and flow state in varsity and novice rowers. Journal of Sport & Exercise, 26 (Suppl.), 139.
Professional Conference Presentations
Houston, M., Mugford, A.L., Yukelson, D., O’Connor, E.A., Moore, S.N. (2010, October). Signature Sport Psychology Techniques that Link Theory and Practice. Symposium presented at Association of Applied Sport Psychology, Providence, Rhode Island, USA.
Da Silva, D., Mugford, A.L., Hunfalvay, M., Parker, R., & Hammond, B. (2010, October). Exploring Vision in Sport: A Model of Vision Training. Symposium presented at Association of Applied Sport Psychology, Providence, Rhode Island, USA.
Lifrak, J., Morgan, T.A., Smith, C., Andreoli, D.J. (2010, October). They are clients too: Effectively working with and managing youth sports parents as a sport psychology consultant. Workshop presented at Association of Applied Sport Psychology, Rhode Island, USA.
Mugford, A. L. Morgan, T.A., Lifrak, J., Millon, J., & Moawad, T. (2009, October). Applying sport psychology on the road: Tales from home and away. Symposium presented at Association of Applied Sport Psychology, Salt Lake City, UT, USA.
Mugford, A. L., Cremades, J. G., & Harwood, C. (2008, September). Supervision for sport psychology practitioners in training: Comparing and evaluating BASES and AASP models. Symposium presented at the Association of Applied Sport Psychology, St Louis, MO, USA.
Morgan, T., Mugford, A. L., Lifrak, J., Lawn, A., & Gentner, N. (2008, September). Goal setting: Overcoming challenges and engaging athletes in innovative ways. Symposium presented at the Association of Applied Sport Psychology, St Louis, MO, USA.
Morgan, T.A., Kimball, A.C., Mugford, A.L. & Passarella, C.J. (2007, September). Creativity is Key: Team activities for applied consultants. Symposium presented at the Association of Applied Sport Psychology, Louisville, KY, USA.
Mugford, A.L., Kimball, A.C., Morgan, T.A., & Passarella, C.J. (2007, September). Coaching enrichment: Single session, integrated and on-site approaches. Symposium presented at the Association of Applied Sport Psychology, Louisville, KY, USA.
Lifrak, J., Mugford, A.L. Morgan, T.A., & Passarella, C.J. (2007, September). It’s not just a movie: Effective use of video in performance consulting. Symposium presented at the Association of Applied Sport Psychology, Louisville, KY, USA.
Mugford, A.L., Passarella, C., & Benson, C. (2005). Behind the Scenes of IMG. Symposium presented at the Association for the Advancement of Applied Sport Psychology, Vancouver, BC, Canada.
Mugford, A.L., Passarella, C., & Benson, C. (2005). The role of mental conditioning in the coaching team. Symposium presented at the Association for the Advancement of Applied Sport Psychology, Vancouver, BC, Canada.
Benson, C., Mugford, A.L., & Passarella, C. (2005). The role of mental conditioning consultants at an elite training facility: A female perspective. Symposium presented at the Association for the Advancement of Applied Sport Psychology, Vancouver, BC, Canada.
Benson, C., Mugford, A.L., & Passarella, C. (2005). Challenges and opportunities of an internship site: A 360o perspective. Symposium presented at the Association for the Advancement of Applied Sport Psychology, Vancouver, BC, Canada.
Passarella, C., Mugford, A.L., & Benson, C. (2005). Sun up to sun down: A day in the life of mental conditioning. Symposium presented at the Association for the Advancement of Applied Sport Psychology, Vancouver, BC, Canada.




The IMG Performance Institute has trained numerous first-round picks such as Cam Newton, Anthony Castonzo, Christian Ponder, LaDainian Tomlinson and Josh Freeman as well as Super Bowl MVP's like Drew Brees, Eli Manning and many more! Each athlete will receive a fully customizable plan that consists of the world’s most advanced and effective training methods, the IMG Performance Institute (IPI) has everything you need to reach your true potential.
Olympic gold medalists. #1 overall picks. National championship-winning teams. IMG Performance Institute (IPI) specialists have worked with them all. By focusing on all-around development, IPI can provide the foundation for success for your team this offseason. IPI focuses on all of the elements that develop THE TOTAL ATHLETE – Physical Conditioning, Mental Conditioning, Nutrition, Communication, Vision, Recruiting Education, Athletic Regeneration and Life Skills. By including the whole team in Performance Training, your team will not only progress athletically, but build the kind of camaraderie needed by all successful teams.
The IMG Performance Institute attracts world-class coaches who bring with them modern cutting-edge practices. If you are an aspiring coach, or looking to get a fresh perspective, then IMG’s Coach Education Programs is a unique opportunity to come and learn with us. The IMG Performance Institute has daily, as well as weekly, coach development programs. These programs are geared towards existing professionals who have the desire for greater knowledge and understanding in one or multiple performance disciplines
You hear it all the time: Get your head in the game! Stay in the zone! But how can you put the words into action, inspire high achievement and test the limits of mental toughness? IMG Performance Institute and Trevor Moawad, Dr. Angus Mugford, Dr. Taryn Morgan and Josh Lifrak know how. They motivate the motivated. In working with some of the best coaches and the most elite athletes, Moawad has coaxed the ultimate in production from some of the most respected names in the business. In his featured presentation, Moawad will share his tips on mental conditioning and peak performance.
